Is that a REALTOR® mask?
Halloween is upon us, time to grab your costume and head out in search of tricks and treats. In today’s post, John Alaniva, takes a humorous look at REALTORS® and what he likes to call the REALTOR® costume. While there are mant great agents that will work hard for you, there are still those out there that merely wear the mask. Can you spot the difference? It’s not always easy, but if you know what to look for, you too can spot the REALTOR® costume, even when it’s not Halloween.
Halloween: Second biggest holiday of the year where kids get candy and grown-ups can dress up and be weird.
REALTOR® Costume: Be very careful…most REALTORS® are very good, but beware of a knock on the door. The person standing there has a laptop, an amazing website, a shiny nametag, and lots of (unproven) awards. This is the scariest costume yet!
Halloween: Trick or Treat! Give kids candy for walking down the street and ringing your doorbell!
REALTOR® Costume: Beware, the REALTOR® in costume could turn your home into an overpriced haunted house! No experience, no production, and no actual marketing plan: means you get no candy, and more importantly, no closing!
Halloween: Simple goal: get lots of treats without many tricks.
REALTOR® Costume: Tries to get your business with lots of tricks and not much of a sweet, proven marketing plan.
Halloween: Little, young, and innocent trick-or-treaters are so cute, we even throw in more candy because of it!
REALTOR® Costume: They may be cute, but not with your family’s largest investment at stake!
When searching for a great partner in real estate, look past the costume and into your agent’s bag of experience, proven track record, referrals, and work ethic. Call a Kimberly Howell Properties REALTOR® and we will “scare” up a qualified buyer for your home faster than you can say “BOO!”
image courtesy of dan taylor