The “holiday rush” usually refers to the shopping madness that is known as Black Friday and the last minute crush of people hurrying and scurrying from store to store looking for those last few deals, picking up last minute valentine’s day gifts, and those of us who wait until the last minute for everything. Stores love it because it fills out their bottom line during the waning moments of the year. But in real estate it happens too and for the past few years we’ve seen it even more. There are several reasons why we see a rush to buy heading into the holidays and it keeps us busy and we love seeing it and hope the tradition continues. What creates the holiday rush in real estate? Let’s take a look at some of the factors.
As corporations end their years they make big decisions. Corporate relocations happen all the time, but we see a lot at the end of the year as companies look to the year ahead and shift priorities and personnel. Because the decisions driving the moves are not personal, they can be made without the more emotional ties of things like the holidays or disrupting a school year (often deciding factors for people in their moves).
Some people have large tax considerations to take into account and need to offload property or spend cash to help with their taxes. Accountants will recommend different tactics depends on your particular situation, so refer to them for tax advice.
Like shoppers on Black Friday, homebuyers love a good deal. While not a de facto truth, buyers often think that if a seller is on the market during the holidays, they are desperate to unload their property at rock bottom prices. There certainly are some sellers out there in that position, but our experience shows that this is more buyers putting their hopes into their own perception of the end of year. We do find that both buyers and sellers during the holiday season tend to be quite serious about buying/selling and are often quicker to pull the trigger once they find what they want.
New Year, New You
The coming new year provides a big opportunity for change. The familiar phrase “new year, new you” applies to housing as well. Who wouldn’t want to start a fresh new life with a change of setting too? You can start decorating, change your style, have plenty of new DIY projects, and reorganize everything – a new house is a chance to do it all over again and for some people, that’s a dream come true.
Join the Holiday Rush
If you do find yourself looking for a home or need to sell your house during the holidays, let us know. We’d love to help you make the transition, no matter what your reason for doing so. We specialize in making the transitions as easy on you as possible. Happy holidays and happy homeshopping!
image courtesy of B Rosen